Interpreting Zohran Mamdani's Style Statement: What His Suit Tells Us Regarding Contemporary Masculinity and a Changing Culture.
Growing up in London during the noughties, I was always immersed in a world of suits. They adorned businessmen hurrying through the financial district. You could spot them on fathers in Hyde Park, playing with footballs in the evening light. Even school, a cheap grey suit was our mandatory uniform. Traditionally, the suit has functioned as a costume of seriousness, projecting authority and professionalism—traits I was expected to aspire to to become a "adult". Yet, until recently, my generation appeared to wear them infrequently, and they had largely disappeared from my mind.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony dressed in a subdued black overcoat, crisp white shirt, and a notable silk tie. Propelled by an ingenious campaign, he captivated the world's imagination like no other recent mayoral candidate. But whether he was cheering in a hip-hop club or attending a film premiere, one thing remained mostly unchanged: he was frequently in a suit. Loosely tailored, contemporary with unstructured lines, yet conventional, his is a quintessentially middle-class millennial suit—well, as common as it can be for a cohort that seldom bothers to wear one.
"This garment is in this strange position," says men's fashion writer Derek Guy. "Its decline has been a gradual fade since the end of the Second World War," with the significant drop arriving in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal locations: weddings, funerals, and sometimes, legal proceedings," Guy states. "It is like the kimono in Japan," in that it "fundamentally represents a tradition that has long ceded from everyday use." Numerous politicians "don this attire to say: 'I am a politician, you can trust me. You should vote for me. I have authority.'" But while the suit has historically signaled this, today it enacts authority in the attempt of gaining public trust. As Guy clarifies: "Since we're also living in a liberal democracy, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of performance, in that it enacts masculinity, authority and even closeness to power.
Guy's words stayed with me. On the infrequent times I require a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Japanese department store a few years ago. When I first picked it up, it made me feel refined and high-end, but its tailored fit now feels passé. I imagine this sensation will be all too recognizable for numerous people in the global community whose parents originate in other places, particularly global south countries.
It's no surprise, the working man's suit has lost fashion. Like a pair of jeans, a suit's silhouette goes through trends; a particular cut can therefore define an era—and feel rapidly outdated. Consider the present: looser-fitting suits, echoing Richard Gere's Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a significant investment for something likely to be out of fashion within a few seasons. But the attraction, at least in some quarters, persists: recently, department stores report tailoring sales increasing more than 20% as customers "move away from the suit being daily attire towards an desire to invest in something exceptional."
The Symbolism of a Mid-Market Suit
The mayor's go-to suit is from Suitsupply, a European label that retails in a moderate price bracket. "He is precisely a reflection of his background," says Guy. "A relatively young person, he's not poor but not exceptionally wealthy." To that end, his mid-level suit will resonate with the demographic most inclined to support him: people in their thirties and forties, college graduates earning professional incomes, often discontented by the cost of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits plausibly don't contradict his stated policies—such as a rent freeze, constructing affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing this brand; he's a luxury Italian suit person," says Guy. "As an immensely wealthy and was raised in that New York real-estate world. A power suit fits seamlessly with that elite, just as attainable brands fit naturally with Mamdani's cohort."
The history of suits in politics is long and storied: from a well-known leader's "shocking" beige attire to other world leaders and their suspiciously polished, tailored appearance. As one British politician learned, the suit doesn't just dress the politician; it has the power to define them.
Performance of Banality and Protective Armor
Perhaps the key is what one scholar refers to the "enactment of ordinariness", summoning the suit's historical role as a standard attire of political power. Mamdani's specific selection taps into a deliberate understatement, neither shabby nor showy—"respectability politics" in an inconspicuous suit—to help him connect with as many voters as possible. However, experts think Mamdani would be aware of the suit's military and colonial legacy: "The suit isn't neutral; scholars have long noted that its modern roots lie in imperial administration." Some also view it as a form of defensive shield: "It is argued that if you're from a minority background, you aren't going to get taken as seriously in these traditional institutions." The suit becomes a way of signaling credibility, particularly to those who might question it.
Such sartorial "code-switching" is hardly a new phenomenon. Even historical leaders once donned formal Western attire during their early years. These days, other world leaders have begun exchanging their usual fatigues for a dark formal outfit, albeit one without the tie.
"Throughout the fabric of Mamdani's image, the tension between belonging and otherness is apparent."
The suit Mamdani chooses is deeply significant. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to conform to what many American voters expect as a marker of leadership," says one expert, while simultaneously needing to walk a tightrope by "avoiding the appearance of an elitist betraying his non-mainstream roots and values."
But there is an acute awareness of the double standards applied to suit-wearers and what is read into it. "This could stem in part from Mamdani being a younger leader, able to assume different personas to fit the occasion, but it may also be part of his diverse background, where adapting between languages, customs and attire is typical," commentators note. "White males can remain unremarked," but when women and ethnic minorities "attempt to gain the power that suits represent," they must meticulously navigate the expectations associated with them.
Throughout the presentation of Mamdani's public persona, the dynamic between somewhere and nowhere, insider and outsider, is evident. I know well the discomfort of trying to conform to something not designed with me in mind, be it an cultural expectation, the culture I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in public life, appearance is not neutral.